What is the Korean-speaking population in the world?
It is said that 7,151 languages are currently spoken around the world. Of these, the population that speaks Korean is approximately 82 million (based on the number of people speaking their native language), which is the 20th place.* However, even if it's 20th About 1% of the world's population; if the Earth were a town of 100 people, 99 people wouldn't understand Korean That's it.
Looking at these statistics We are a frog in a well called KoreanI thought it was nothing more than It's called the global era, but most people are still looking at Korean, which is only 1% of the languages. actually Beyond Korean, there are 99% new knowledge, information, markets, and opportunities in the worldEven though I'm doing it.
If so, what is the most spoken language in the world?
Top 10 most spoken languages 2022
(Source: Ethnologue)
(As you might have already anticipated) The most spoken language in the world is EnglishThis is it. The population of about 1.35 billion people speak English. Next, it is said that Chinese, Hindi, Spanish, French, etc. are used by many people in that order.**
namely 99% of the world's people don't understand Korean ThingThis is it. It's like we're missing out on 99% of the world beyond Korean. No matter how popular K-content is around the world, Content that is not localized (translated) is blocked by language barriers and is forced to stay in only 1% of the market.
New markets and opportunities beyond language barriers
So what happens if K-content that hasn't been localized yet is translated into another language that more people understand?
First, the most used in the world EnglishTranslated to (English) 1.35 billion name,
No. 1 in terms of native language users ChineseTranslated to (Mandarin Chinese) 1.12 billion name,
Written in India and Nepal as the official language of India HindiTranslated to (Hindi) 600 million name,
The official language of Spain and Latin America SpanishTranslated to (Spanish) 540 million name,
Commonly used in the Middle East and France ArabicIf you translate it to (StandardArabic) 270 million name,
The second most spoken language in India BengaliTranslated to (Bengali) 270 million name,
Used in France and many other countries FrenchTranslated to (French) 270 million name,
Also used in Russia and neighboring countries RussianTranslated to (Russian) 260 million name,
The official English language of Portugal as well as Brazil PortugueseTranslated to (Portuguese) 260 million name,
It is one of the 22 official languages of Pakistan as well as India UrduTranslated to (Urdu) 230 million Name,...
So much more people can enjoy our proud K-content together. Or at least it means we can create such an opportunity. Actually, even if you only calculate languages within the top 10, it's still weak Valuable potential remains to deliver our content to 5.2 billion more peopleThat's it.
But the unfortunate thing More K-content companies are still missing out on this opportunity and market than expectedThat's it.
This is the global heyday of K-content
The good news is It's not too lateThat's it. Because this is the global heyday of K-content. The size of the Korean content industry continues to grow, and content exports are drawing an unstoppably steep upward curve every year.
Korean content industry trends
(Source: Asiatday)
Also, leading K-content companies are already aggressively targeting the global market through active localization. The results have been shown by K-pop artists such as BTS (BTS) and BLACKPINK, and various K-contents such as Squid Game, Netflix series such as D.P, and games like Battlegrounds. Furthermore, the global market's response to K-content is still overwhelming, and this trend is likely to continue in the future.
Seize new opportunities for business growth
The role of content localization is very important in getting responses from the global market. Despite the unprecedented growth in demand for K-content around the world, few people from other cultures can enjoy unlocalized foreign language content as it is. Once again, if you are a content company that is still only in the domestic market or is passive about expanding globally, you are missing out on great opportunities and possibilities.
On the other hand, in the recent market, both supply and demand for various contents have increased significantly The need for easier, faster, and more affordable localization solutions has grownYes. Therefore, we A large-scale translation service that uses AI technology and automation solutions to localize large-scale content faster, more, and betterI was able to introduce it. In the future, it will help K-content companies that are worried about global expansion and localization to seize new opportunities for business growth. If you have any questions, contact us nowPlease do it.
* https://www.ethnologue.com/guides/how-many-languages
** https://vietnamlife.co.kr/2021/09/01/33644/
*This content has been transferred from Gicon Studio to Letterworks.